Sales Insights and Category Manager

Accountabilities:: Develop and implement insight-led category strategies across assortment, pricing, promotions, distribution, merchandising, and shopper experience to support sustainable growth for the business, retail partners, and consumers. Integrate syndicated market data, retailer performance information, loyalty insights, and consumer and shopper research to monitor results, conduct customer deep dives, identify risks, and uncover commercial opportunities. Translate analytical findings into clear, actionable recommendations that inform customer strategies, category development plans, and business growth initiatives. Serve as the internal expert on retail customers, channels, category dynamics, and shopper needs, ensuring these insights inform brand plans and commercial priorities. Collaborate with Sales, Marketing, Consumer Insights, Finance, Supply Chain, and leadership teams to align category strategies with business objectives and customer requirements. Advise Marketing and Innovation teams on category trends, shopper demand, assortment roles, retailer priorities, and shelf placement to strengthen the commercial potential of new products. Develop compelling, visually engaging selling stories and presentations for category reviews, joint business planning sessions, customer meetings, and internal leadership updates. Build consultative relationships with retail partners and internal account teams, using objective category insights to influence decisions and establish credibility as a trusted growth partner. Coordinate with external data providers and relevant stakeholders to ensure access to useful market intelligence and reliable analytical inputs. Manage multiple projects and stakeholder relationships while maintaining high standards of analytical quality, communication, and execution. Requirements: Bachelor’s degree in Business Administration, Marketing, or a related field. At least five years of experience in category management, data analytics, or a related discipline, preferably within the consumer packaged goods (CPG) industry. Strong analytical capabilities and experience interpreting market, retailer, consumer, and shopper data to identify business opportunities. Proficiency with data analysis platforms and tools such as Nielsen, IRI, Scintilla, Numerator, and Microsoft Excel. Experience with space management and assortment planning tools is preferred. Excellent communication and presentation skills, including the ability to transform complex analysis into persuasive, accessible business narratives. Strong influencing, negotiation, and relationship-building abilities, with confidence engaging internal stakeholders and retail partners. Demonstrated ability to manage multiple projects, competing priorities, and diverse stakeholder groups in a fast-paced environment. A collaborative, commercially minded approach, with the ability to connect data-driven insights to practical category strategies and measurable business outcomes. Willingness to travel approximately 25% of the time. Candidates based in or near Minneapolis, Bentonville, Tampa/Orlando, or New Jersey are preferred; the role is remote within the United States. Benefits: Comprehensive insurance coverage, including health, dental, disability, and life insurance. 401(k) retirement plan with a 5% company match, plus an additional 4% after the first year. Flexible Spending Account (FSA) and Dependent Care Account options. Three weeks of paid vacation annually. 10 company holidays and three floating holidays. Three paid volunteer days to support community involvement. Primary and secondary parental leave. Learning and development reimbursement. Remote work arrangement offering flexibility. Opportunities to collaborate with cross-functional teams and contribute to strategic growth initiatives.