PR Senior Vice President, Health

Accountabilities: You will provide strategic direction for the healthcare communications practice, ensuring strong client partnerships, measurable business performance, and consistently high-quality delivery. Your responsibilities will include: Leading the healthcare and lifestyle practice, setting its strategic direction, priorities, and performance standards. Serving as a senior relationship partner for healthcare clients, building trusted partnerships and ensuring the delivery of high-quality PR services. Developing tailored communications strategies aligned with client objectives, audiences, and market dynamics. Overseeing integrated PR campaigns, including media relations, thought leadership, crisis communications, and executive visibility programs. Leading, mentoring, and developing healthcare communications professionals, including senior coaching, selective recruitment, and accountability for delivery quality. Establishing a structured account management rhythm through weekly business reviews, account health scoring, and proactive risk identification. Improving client retention through strong service delivery, rapid value creation for new accounts, and structured intervention when client relationships are at risk. Developing and executing at least five recurring account expansion initiatives, targeting sustained monthly recurring revenue growth of 1.5–2%. Managing practice-level commercial performance, with responsibility for gross revenue retention, net revenue retention, and account expansion. Building productized healthcare communications services using data and technology, including competitive intelligence, regulatory media monitoring, key opinion leader targeting, and payer narrative tracking. Driving new business growth in partnership with the business development team, targeting biotech, pharmaceutical, medical device, hospital and health system, digital health, and consumer wellness organizations. Building and maintaining influential relationships across healthcare, lifestyle, business, trade, clinical, and consumer media. Positioning clients and the practice as thought leaders through strategic content, speaking opportunities, industry events, and relevant publications. Developing crisis communication strategies to protect client reputations and manage potential reputational risks. Monitoring campaign and account performance, translating data into actionable recommendations and continuous improvements. Representing the practice externally through industry events, healthcare publications, and thought leadership initiatives. Requirements The ideal candidate is an accomplished healthcare PR executive with extensive agency experience, strong commercial instincts, and a proven ability to lead teams and deliver measurable client growth. The following qualifications are expected: At least 15 years of experience in healthcare communications or public relations, with substantial senior leadership experience. Demonstrated experience leading teams and owning practice-level business outcomes. Deep expertise in at least three of the following areas: FDA and regulatory communications, biotech and pharmaceuticals, medical devices, hospitals and health systems, payer relations, clinical trial communications, digital health, or healthcare policy. A documented track record of improving client retention and expanding existing accounts, supported by measurable results. Experience managing gross revenue retention, net revenue retention, and account expansion as core performance indicators. Strong network of healthcare media contacts across business, trade, clinical, and consumer publications. Proven success developing and managing PR campaigns for healthcare clients, with measurable results in media coverage and client satisfaction. Strong leadership and people management skills, with the ability to inspire, coach, and develop high-performing teams. Excellent written and verbal communication skills, including the ability to create compelling narratives and explain complex healthcare topics to diverse audiences. Strong strategic thinking and a thorough understanding of the healthcare industry. Excellent client relationship and stakeholder management skills. A results-oriented mindset, with a commitment to high-quality work and exceeding client expectations. Strong operational discipline, including account planning, workflow management, performance tracking, and reporting. Comfort working with AI-driven workflows and applying data-driven methods to earned media and communications. Benefits Fully remote working arrangement, with the flexibility to work from anywhere in the world. Comprehensive healthcare coverage, including a choice of three Anthem Blue Cross PPO medical plans, plus dental and vision insurance. 401(k) retirement savings plan with a company match, increasing to 3% in 2027. Paid vacation and sick leave. 11 company holidays and one floating holiday. Summer Fridays to support work-life balance. Paid parental leave for growing families. Professional development and career growth opportunities. Opportunity to take on meaningful leadership responsibilities within a growing integrated marketing and communications environment. Supportive, collaborative, and entrepreneurial team culture.