Field Marketing Manager

About the role:

Base Salary: $140-$180K*

Location: New York, NY (Hybrid)

Kalepa is hiring a Field Marketing Manager to build and scale our events and field marketing programs that engage target accounts, accelerate opportunities, and drive pipeline and revenue.

This is a newly created role with significant ownership. You will lead Kalepa’s full events program - from major industry conferences to private dinners, roundtables, customer advisory boards, webinars, and other executive-level experiences - while also developing targeted field marketing programs around priority accounts and opportunities.

You will work closely with Sales to identify where marketing can create meaningful engagement, deepen relationships with senior stakeholders, and help move opportunities forward.

You will own the function end-to-end, from event strategy, audience selection, and campaign development through execution, follow-up, measurement, and conversion.

Key responsibilities:

• Own Kalepa’s global field marketing and events strategy and calendar, aligned to GTM priorities, target accounts, and pipeline goals
• Partner closely with Sales to identify priority accounts and opportunities where marketing can create engagement, deepen relationships, and accelerate deal progression
• Design and execute Kalepa’s full range of events, from major industry conferences to highly curated executive dinners, roundtables, and customer advisory boards
• Build integrated pre- and post-event campaigns to maximize attendance, account engagement, follow-up, and conversion
• Drive measurable business outcomes, including pipeline created and influenced, revenue sourced, and impact on deal progression and velocity
• Own pre- and post-event workflows, ensuring strong engagement before events and structured follow-up that converts to pipeline and revenue
• Develop repeatable field marketing and event playbooks while continuously testing new ways to engage senior insurance leaders
• Coordinate speaking opportunities, award nominations, and conference submissions for executives and product leaders
• Launch and scale Kalepa’s webinar program as a complementary field marketing channel

You'll be right at home if you:

• 5+ years of experience in B2B events or field marketing, ideally in SaaS or AI/technical products
• Proven track record of events driving measurable pipeline, influencing deals, and accelerating revenue outcomes
• Experience executing executive-level, highly curated events rather than primarily large-scale trade shows
• Strong understanding of account-based marketing and enterprise sales cycles
• Ability to translate technical or AI-driven products into compelling event narratives for senior audiences
• Strong project management skills with the ability to manage multiple complex workstreams
• Excellent written and verbal communication skills
• Comfortable working cross-functionally with Sales, Product, Marketing, and senior leadership
• High ownership mindset with the ability to build and scale programs from the ground up

What you’ll get:

• Competitive salary (based on experience level).
• Significant equity options package.
• 401(k) plan with employer contribution (regardless of employee contribution)
• Excellent benefits: 100% covered medical, 100% covered vision and dental, and others.
• Work with an ambitious, smart, global, and fun team to transform a $7T global industry.
• 20 days of PTO a year.
• Global team offsites (2023 - Buenos Aires, 2024 - Lisbon, 2025 - Cartagena)
• Healthy living/gym stipend. Mobile phone bill stipend.
• Continuing education credits.

*The salary range listed is an estimate and will vary based on a variety of factors. Final compensation will be determined during the offer stage based on relevant experience, performance during the interview process, and geographic location, and may therefore differ from the posted range.