Automotive Marketing Global Leader

Job Description: Job Title Global Automotive Marketing Leader Collaborate with Innovative 3Mers Around the World Choosing where to grow your career has a major impact on your professional and personal life, so it’s equally important that you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies, and products, 3M is a place where you can collaborate with other curious, creative 3Mers. This position provides an opportunity to transition from other private, public, government or military experience to a 3M career. The Impact You’ll Make in this Role As Global Automotive Marketing Leader within the Transportation and Electronics Business Group, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. Here, you will make an impact by: Serving as the single-threaded marketing partner to industry leadership, translating revenue and growth targets into a globally integrated marketing plan with robust KPIs Leading 3Ms global marketing strategy for the Automotive, Commercial Vehicles, Rail, and Transportation Safety verticals including brand story, messaging, positioning, content, digital, campaign, events, account-based marketing, channel marketing, and analyst engagement strategies. Develop compelling and differentiated messaging, value propositions and storylines that connect 3M's expertise, products and solutions for customers across Automotive and adjacent industries. Owning the end-to-end customer journey across web, digital, events, sales, distribution, and channel touchpoints, identifying gaps and prioritizing improvements that lift engagement and conversion. Owning end-to-end new product introduction (NPI) commercialization — launch strategy, bill of materials, sales enablement, and claims planning — delivering launches on time and in full with high product and vertical content health. Develop and execute global marketing campaigns to drive awareness and demand for 3M products and solutions. Setting, owning, and delivering demand generation and pipeline outcomes — marketing-sourced and influenced pipeline, marketing ROI, and new customer acquisition — using analytics to steer investment toward the highest-return initiatives. Drive product and customer stories with an industry lens and ensure they are delivered through industry-specific digital channels, campaigns, analysts, press, events and 3M executives. Use market insights and competitive analysis to shape our sales, go-to-market, and industry marketing approach. Develop, support, and deliver keynotes and panels across industry conferences and tradeshows. Drive execution of our global marketing strategy by collaborating with Marketing Center and Area teams. Work with our channel and distribution marketing teams on industry aligned channel marketing strategies. Build and maintain relationships with executives, customers and industry analysts. Leading a global team of industry marketers and developing marketing talent. Your Skills and Expertise To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications: Bachelor's degree in Marketing, Communications, Business Administration (completed and verified prior to start). Ten (10) years' combined experience in B2B Industry Marketing, Product Marketing, Business Development, and/or Business Management in a private, public, government or military environment ​Additional qualifications that could help you succeed even further in this role include: Experience in automotive, commercial vehicle, fleet, rail, transportation safety, or adjacent mobility and infrastructure markets. Experience marketing to OEM and Tier 1 engineering and design audiences, as well as to fleet, aftermarket, and public sector customers. Broad B2B marketing experience across campaigns, digital, events, account-based marketing, brand, and channel or partner marketing. Demonstrated ability to collaborate across countries, divisions, and functions and influence business outcomes without direct authority. Fluency with marketing analytics and platforms (e.g., CRM, marketing automation, business intelligence, and web analytics tools) and the ability to translate data into investment decisions. Strong executive presence and communication skills, including experience presenting to senior business leaders and customer executives. Work location: This role follows an on-site working model, requiring the employee to work at least four days a week at the 3M Office in Livonia, MI Travel: May include up to 25% domestic/international Relocation Assistance: Is not authorized Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status). Supporting Your Well-being 3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope. Chat with Max For assistance with searching through our current job openings or for more information about all things 3M, visit Max, our virtual recruiting assistant on 3M.com/careers. Applicable to US Applicants Only:The expected compensation range for this position is $250,253 - $305,864, which includes base pay plus variable incentive pay, if eligible. This range represents a good faith estimate for this position. The specific compensation offered to a candidate may vary based on factors including, but not limited to, the candidate’s relevant knowledge, training, skills, work location, and/or experience. In addition, this position may be eligible for a range of benefits (e.g., Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits, etc.). Additional information is available at: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/. Good Faith Posting Date Range 09/24/2026 To 10/24/2026 Or until filled All US-based 3M full time employees will need to sign an employee agreement as a condition of employment with 3M. This agreement lays out key terms on using 3M Confidential Information and Trade Secrets. It also has provisions discussing conflicts of interest and how inventions are assigned. Employees that are Job Grade 7 or equivalent and above may also have obligations to not compete against 3M or solicit its employees or customers, both during their employment, and for a period after they leave 3M. Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Instagram, Facebook, and LinkedIn @3M. Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties. Safety is a core value at 3M. All employees are expected to contribute to a strong Environmental Health and Safety (EHS) culture by following safety policies, identifying hazards, and engaging in continuous improvement. Pay & Benefits Overview: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/ 3M does not discriminate in hiring or employment on the basis of race, color, sex, national origin, religion, age, disability, veteran status, or any other characteristic protected by applicable law. Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly. 3M Global Terms of Use and Privacy Statement Carefully read these Terms of Use before using this website. Your access to and use of this website and application for a job at 3M are conditioned on your acceptance and compliance with these terms. 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