VP, GTM Strategy & Systems

Accountabilities:: Own the end-to-end GTM operating system across GTM Operations & Analytics, GTM Engineering, and GTM Applications, ensuring people, processes, data, and technology operate as an integrated system. Lead revenue, marketing, and partner operations across pipeline management, forecasting, territory and quota planning, deal desk, renewals, services, funnel operations, lead routing, attribution, partner pipeline, and GTM performance reporting. Build and continuously evolve the GTM architecture, including process design, operating cadence, web and GTM infrastructure, and the AI and agent layer supporting the organization. Own the GTM technology ecosystem, including Salesforce, CPQ, marketing automation, integrations, APIs, MCP surfaces, permissions, and governance, ensuring systems work together rather than functioning as disconnected tools. Partner with AI and Engineering teams to identify, prioritize, and deploy high-impact AI agents, workflow automation, and other use cases across the revenue funnel. Build and lead the GTM Systems organization, including teams and pillar leads across architecture and engineering, applications, operations, and analytics, while establishing clear accountability and governance. Establish a strong GTM data foundation through shared definitions, clean and reliable data, trusted reporting, and a consistent operating rhythm for pipeline reviews, forecasting, and business reviews. Drive measurable improvements in GTM efficiency by using AI, automation, and improved systems to increase organizational capacity without scaling headcount in lockstep with revenue. Work across Sales, Marketing, Customer Success, Services, Partnerships, Product, Engineering, Finance, and executive leadership to establish alignment, drive adoption, and make clear decisions about ownership and priorities. Requirements: 12+ years of experience across go-to-market functions within enterprise SaaS, including experience supporting hypergrowth, business transformation, and the development of disciplined operating models. Proven experience building and owning GTM systems, data architecture, and operating infrastructure rather than simply consuming reports or managing inherited processes. Hands-on experience applying AI and automation in a GTM environment, including deploying agents or automated workflows and understanding governance, permissions, auditability, and data quality requirements. Deep expertise in modern GTM technology, particularly Salesforce and its broader ecosystem, as well as pipeline management, forecasting, revenue operations, and GTM analytics. Demonstrated experience building teams and operating capabilities from the ground up, including diagnosing organizational gaps, defining architecture, and making thoughtful hiring and investment decisions. Ability to combine hands-on execution with executive-level strategy, moving comfortably between stakeholder interviews, process diagnostics, systems architecture, prioritization, and organizational decisions. Exceptional executive presence and cross-functional influence, with the ability to establish governance, drive adoption, and create alignment across multiple business and technical functions. Strong judgment and the ability to make clear trade-offs, establish boundaries, and determine which responsibilities belong within GTM Systems versus other functions. Comfortable working in an AI-forward environment and motivated by the opportunity to define what an AI-native go-to-market organization can look like in practice. Willingness to travel occasionally and contribute to a collaborative, innovative, and engaging work environment. Benefits: Remote position within the United States. Salary range of $275,000–$300,000, based on skills and experience. Opportunity to lead a high-impact transformation of a growing enterprise SaaS go-to-market organization. Exposure to AI-native GTM systems, automation, advanced revenue operations, and enterprise-scale technology initiatives. Collaborative and distributed work environment with opportunities for team gatherings, social activities, outings, and community volunteering. Inclusive culture that encourages employees to contribute ideas, collaborate across functions, and stay connected to the broader business. Opportunity to work on initiatives supporting recognizable global brands across multiple industries.