SEO/AEO Specialist (Part-Time, Freelancer)

Accountabilities: Own the technical SEO and AEO optimization of custom travel websites throughout the build and launch process. Partner with Web Specialists to identify the pages and content structures required to support search visibility and user needs. Ensure technical SEO fundamentals are implemented correctly, including structured data, schema markup, crawlability, page speed, and related best practices. Perform final SEO and AEO quality assurance checks before websites go live. Support the Websites Team with launch-readiness reviews and identify technical or content issues that could affect discoverability. Guide clients through post-launch handoffs and help them understand how to manage their websites, SEO, and AEO effectively over time. Create clear, client-facing documentation and knowledge-center resources covering common SEO/AEO questions and website optimization practices. Conduct keyword research and provide practical recommendations to improve website copy and content structure. Monitor how websites and brands appear in AI-generated answers, including Google AI Overviews, ChatGPT, Perplexity, and similar platforms. Use emerging search and AI-visibility trends to improve website-building standards and optimization practices. Collaborate daily with SEO specialists and Web Specialists, primarily designers, to ensure SEO and AEO requirements are implemented effectively. Provide occasional SEO/AEO guidance to Account Managers and Customer Support teams. Stay current with changes in SEO, AEO, GEO, AI search, and tourism-industry discovery trends. Proactively identify opportunities and take ownership of available projects rather than relying solely on predefined task lists. Requirements 5+ years of professional experience in SEO and/or AEO. 3+ years of hands-on experience with tools such as Screaming Frog, Semrush, Google Search Console, and Google Analytics. Strong understanding of technical SEO, structured data, and schema markup, including FAQ, LocalBusiness, Event, and similar schema types. Experience working with content management systems; familiarity with Duda is preferred. Strong knowledge of current SEO, AEO, and GEO practices, with the ability to distinguish effective modern approaches from outdated tactics. Experience with website launches and technical implementation is preferred, including familiarity with DNS and domain record changes. Strong keyword research and content optimization skills. Ability to communicate SEO and AEO recommendations clearly to designers, web specialists, clients, and other non-technical stakeholders. Excellent client communication skills and the ability to turn technical recommendations into practical guidance. Fluent business English, with the ability to write clearly for busy travel professionals and business users. Comfortable using AI tools to improve productivity, research, planning, and reliability while maintaining ownership of the quality of final deliverables. Strong organizational skills, initiative, attention to detail, and ability to manage multiple projects independently. Comfortable working in a fast-paced, evolving environment and adapting to changes in search and AI technology. Experience working with travel-industry clients is an advantage. Familiarity with AI-visibility or citation-tracking tools is a plus. Fluent business Spanish is an advantage. Benefits Part-time freelance opportunity of up to 30 hours per week . $22 USD per hour compensation. Fully remote work within LATAM, including the opportunity to work from Brazil. Contract term running from the start of the engagement through December 2026 . Flexible freelance environment with responsibility for managing projects and priorities proactively. Opportunity to work at the intersection of SEO, AEO, GEO, AI search, and travel technology. Exposure to emerging AI-driven discovery platforms, including Google AI Overviews, ChatGPT, and Perplexity. Collaboration with an international, distributed team of SEO and web professionals. Opportunity to educate clients and shape SEO/AEO best practices across custom travel websites. Dynamic scale-up environment with opportunities to work on evolving projects and technologies.