Senior Strategic Social Media Manager

Accountabilities: Develop and lead comprehensive B2B and B2C social media strategies aligned with clients' business objectives and revenue goals. Build channel strategies from the ground up, defining target audiences, content pillars, platform priorities, and growth opportunities. Plan and manage organic and paid social media campaigns across Facebook, Instagram, LinkedIn, and TikTok. Conduct social media audits and competitor research, translating findings into strategic recommendations for existing clients and prospective accounts. Lead influencer marketing initiatives, including creator selection, partnership management, campaign execution, and ROI evaluation. Present strategies, recommendations, and campaign results to clients, maintaining strong relationships and identifying opportunities to grow accounts. Establish performance indicators, monitor campaign results, analyze data, and deliver actionable reports. Direct content planning and coordinate with creative and paid media teams to ensure effective campaign execution. Mentor and manage a junior social media team member, providing guidance on priorities, workflows, and deliverables. Prepare and communicate real-world examples of successful strategies, clearly explaining the original brief, strategic approach, execution, and measurable business outcomes. Requirements: 6–8 years of direct experience in social media strategy and management, preferably within established global marketing agencies. Previous experience at agencies such as Ogilvy, WPP, Publicis, Dentsu, Havas, VML, or comparable organizations is strongly preferred. Proven ability to develop social media strategies from scratch and connect them to clients' commercial objectives. Strong experience managing both B2B and B2C strategies across organic and paid social media channels. Industry experience in areas such as healthcare, medical technology, dental, aesthetics, legal, veterinary, or home services. Excellent client-facing skills, including strategic presentations, consulting, relationship management, and senior-level client discussions. Hands-on experience with Facebook, Instagram, LinkedIn, TikTok, Hootsuite, and ClickUp. Previous experience managing, coaching, or mentoring junior team members. Excellent written and spoken English, with strong analytical, communication, and strategic thinking skills. Ability to demonstrate previous campaign strategies and explain their impact using concrete business results. Nice to have: Experience with GoHighLevel, influencer marketing, and social media analytics or reporting tools. Benefits: Monthly salary of USD 2,500–3,000. Fully remote, full-time position. Work with international clients across multiple industries. Opportunity to lead high-level social media strategy and influence measurable business outcomes. US Central Time working schedule: 8:00 AM–5:00 PM CST. US federal holidays observed. Opportunity to mentor a junior teammate and contribute to strategic team development.