Senior Product Marketing Manager - Attorney

Accountabilities:: Develop and refine clear, compelling product messaging and positioning that communicates product value to target legal and business audiences. Lead go-to-market strategies and execution plans for new product launches, product enhancements, and feature releases. Partner with product management, sales, and marketing teams to align launch strategies, messaging, and commercial priorities. Oversee integrated marketing campaigns designed to increase product awareness, generate demand, and strengthen customer engagement. Create sales enablement materials, collateral, presentations, and training resources that help sales teams communicate product value effectively. Conduct market research, competitive analysis, and customer research to identify trends, customer needs, competitive opportunities, and areas for differentiation. Translate market and customer insights into actionable product marketing strategies and initiatives. Collaborate with cross-functional stakeholders to influence priorities and ensure consistent product storytelling across channels. Use AI tools responsibly and proactively to improve efficiency, strengthen outcomes, and continuously evolve marketing practices. Requirements: 3+ years of experience in the legal industry or 8+ years of product marketing experience, preferably with a focus on legal technology. Strong analytical and strategic thinking skills, with the ability to transform market and customer insights into actionable go-to-market plans. Excellent communication and presentation skills, with the ability to clearly articulate complex products and concepts. Strong leadership and collaboration skills, with the ability to influence cross-functional teams and stakeholders. Experience developing product messaging, positioning, launch strategies, and marketing campaigns. Strong understanding of customer needs, market dynamics, and competitive positioning. Experience with litigation and eDiscovery is a plus. Experience in SaaS or enterprise software product marketing is a plus. Willingness and ability to proactively adopt and responsibly use AI tools to improve productivity and marketing outcomes. Must be legally authorized to work in the United States without current or future visa sponsorship. Benefits: Competitive salary plus RSUs. Medical, dental, and vision insurance. 401(k) plan. Flexible paid time off. Open, inclusive, and collaborative work environment. Opportunities for professional growth and career development. Opportunity to contribute to the evolution of technology within the legal industry.