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Head of Demand Generation

Easygenerator

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This role on the market

142 open generation roles across 68 companies are on ApplySarthi right now, most of them in Bengaluru (3), Chennai (2), Delhi NCR (1).

What generation roles keep asking for: B2B (35%), Salesforce (18%), CRM (15%), Paid media (15%), SaaS (15%) — counted across their open postings here.

LLMs jobs · SEO jobs · SaaS jobs

Easygenerator has 20 open roles listed here.

Counted across 14 company job boards, updated as roles open and close.

Preparing for this interview

Interviews for generation roles keep coming back to B2B, Salesforce, CRM, Paid media. Practise those questions before you sit with Easygenerator.

Questions you are likely to be asked

  1. Why do you want to join Easygenerator?
  2. What is your experience with SEO? Tell me one thing you learned the hard way.
  3. Where do you want to be in three years?
  4. What is a weakness you are working on, and how?
  5. Tell me about yourself, and why this role is the right next step.

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About Easygenerator We’re a fast-growing EdTech scale-up on a mission to revolutionize learning through our award-winning authoring tool. Used by global giants like Kellogg’s, T-Mobile, and Siemens, Easygenerator helps organizations simplify knowledge sharing: fast, easy, and impactful. We’re an AI-first company , utilizing cutting-edge tools in both our products and internal workflows. You’ll gain hands-on AI experience and develop a future-proof skillset while contributing to a fast-moving, high-impact product. Role Summary The Head of Demand Generation owns Easygenerator’s end-to-end demand engine: paid acquisition, website, SEO/GEO, content, and conversion. This role turns product positioning into high-performing demand programs that drive qualified pipeline, strengthen authority, and improve full-funnel conversion. A commercially accountable leader, they combine editorial judgment, digital design understanding, and growth discipline to influence pipeline quality and revenue. Core Responsibilities Demand Engine & Pipeline Own paid, organic, website, and conversion channels. Translate growth targets into clear priorities and roadmaps. Deliver predictable marketing-sourced pipeline while balancing short- and long-term growth. Website & Conversion Lead website structure, messaging, UX, landing pages, and CRO. Partner with PMM to ensure clear, differentiated positioning. Maintain clarity, credibility, and performance across touchpoints. Paid & Organic Growth Lead paid acquisition and €2M+ budget allocation aligned to revenue goals. Optimize for pipeline and revenue impact with strong attribution visibility. Build scalable SEO/GEO and intent-based content clusters to grow authority and long-term pipeline. Content & Design Lead revenue-focused content aligned to buyer journey and enterprise sales. Ensure digital design supports differentiation, clarity, and conversion. Revenue & Analytics Own marketing-sourced pipeline targets and key revenue KPIs. Build quarterly growth plans and improve funnel bottlenecks. Team Leadership Lead paid, content, web, and design teams. Establish scalable processes and experimentation frameworks. Partner closely with PMM, Revenue, and Leadership. Qualifications 5+ years in B2B SaaS digital growth; 2+ years team leadership. Proven pipeline growth and €2M+ budget ownership. Strong expertise in paid, CRO, and SEO/GEO. Editorial judgment, digital design understanding, and enterprise sales awareness. Analytical and commercially driven. Hands-on experience with AI agents and agentic workflows (e.g. Claude, other LLM-based tooling), ideally having designed or shipped systems that automate marketing processes end-to-end, not just explored AI tools in a personal context. Preferred Experience in 20M–100M ARR SaaS. International SaaS exposure. Close collaboration with PMM and Commercial teams.

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Listed on ashby · posted 2026-08-31. ApplySarthi collects openings and links to application pages; the role is advertised by Easygenerator, not by us.