Social & Content, Senior Account Executive - Burson

More about the role:

This role sits within Burson’s Corporate and Public Affairs team. As a Senior Account Executive, Social & Content, you will play an important role in the day-to-day delivery of social media activity for a number of high profile brands. 

Working as part of a global team, you will support client relationships, coordinate multiple workstreams and help deliver high-quality, social-first content across LinkedIn, Facebook and X, with opportunities to work across Instagram and TikTok. We are looking for someone with strong agency experience, excellent organisational and communication skills, and a proactive approach to client and project management. 

What you'll do:

• Take day-to-day ownership of assigned client workstreams, managing timelines, deliverables, approvals and next steps from brief through to delivery. 

• Build day-to-day client relationships, supporting meetings, preparing agendas and action points, and keeping clients updated on progress. 

• Coordinate content development across internal teams, including design, editing, creative and social specialists. 

• Contribute to content planning, editorial calendars and the development of new, platform-relevant ideas. 

• Write, edit and proofread social media copy, content briefs, presentation materials and client communications. 

• Develop recommendations for assets, formats, messaging and content structure across LinkedIn, Facebook, X and other relevant platforms. 

• Maintain WIPs, project trackers, content calendars and status updates, ensuring activity remains organised and on schedule. 

• Monitor social media platforms, cultural trends and best practice, bringing proactive ideas and insights to the team and clients. 

• Support the creation of social media performance reports, helping translate data into clear recommendations and actions. 

• Support the activation of paid campaigns across social channels, including campaign set-up, management and the development of paid content. 

• Work collaboratively with colleagues across the global team and contribute to a positive, supportive team environment. 

• Support more junior team members and contribute to knowledge-sharing across the account. 

• Contribute to new business, brainstorming and wider agency initiatives where appropriate. 

Experience that contributes to success:

• Experience developing or delivering social media content for LinkedIn and Facebook, with knowledge of Instagram, X and TikTok. 

• A strong understanding of social media platforms, content formats, trends and best practice. 

• Previous experience working in an agency environment within communications, PR, social media, digital or content. 

• Experience managing day-to-day client relationships and coordinating multiple projects or workstreams. 

• Strong copywriting, editing and proofreading skills, with excellent attention to detail. 

• Strong project management and organisational skills, with the ability to manage competing priorities and deadlines. 

• Experience creating client materials, including presentations, status reports, content calendars and performance reports. 

• Familiarity with social media and content tools such as Sprout Social, Sprinklr, Canva and CapCut. 

• An understanding of paid social campaign activation, including campaign set-up, management and content development. 

• A proactive, collaborative and solutions-focused approach to client work. 

• The confidence to communicate clearly with clients and colleagues at all levels. 

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