Principal Product Manager - Tech, Social Advertising

Have you ever discovered a product through a creator you follow on social media, then bought it on Amazon? Do you wonder how brands find the right creators to partner with at scale?We are building a new Basic qualifications: - 2+ years of end to end product delivery experience - 8+ years of technical product or program management experience - Bachelor's degree - Experience with feature delivery and tradeoffs of a product - Experience owning/driving roadmap strategy and definition - Experience leading engineering discussions around technology decisions and strategy related to a product - Experience technical product management - Experience in understanding performance metrics and developing them to measure progress against key performance indicators - 5+ years working in at least one of: creator/influencer platforms, social commerce, or affiliate marketing - Familiarity with at least one programmatic advertising platform (e.g., Amazon DSP, Google DV360, The Trade Desk, Meta Ads Manager) - Experience launching products in multi-sided marketplaces Preferred: - Experience working directly with Engineers on product enhancements - Experience in project management methodologies, business analysis, or process improvement - Direct experience in BOTH creator/social platforms AND advertising technology (the bilateral intersection is what makes this role unique) - Experience at a social platform (TikTok, Meta/Instagram, YouTube, Pinterest) or creator economy company (LTK, Impact, CreatorIQ, Grin) - Hands-on experience managing campaigns or building features within a programmatic advertising platform (not just familiarity) - Track record of taking a product from 0-to-1 (not just optimizing an existing product at scale) - Familiarity with affiliate marketing economics and creator compensation models Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits . USA, WA, SEATTLE - 179,900.00 - 243,400.00 USD annually