Analytics Manager, Amazon News

Amazon is hiring an experienced Analytics Manager for the Amazon News website (AboutAmazon.com) and email newsletter program. As an Analytics Manager you will be responsible for analyzing content and channel Basic qualifications: - 4+ years of data analysis experience - 4+ years of Excel (including VBA, pivot tables, array functions, power pivots, etc.) and data visualization tools such as Tableau experience - Experience working cross-functionally with tech and non-tech teams - Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion - Bachelor’s degree in Statistics, Computer Science, Communications or Marketing, or equivalent years of experience. - 4+ years of experience in marketing, journalism, or related fields. - 4+ years of experience with analytics tools, such as Adobe Analytics or Google Analytics. - 4+ years of experience of building data reports and communicating results to stakeholders. - 2+ years of experience with SEO tools, such as Google Search Console and SEMRush. Preferred: - Experience working within a global company, with multi-country responsibilities - Experience working in data within a journalism or media organization, with a strong track record of using analytics insights to shape and optimize editorial content. - Demonstrated fluency with AI tools to accelerate analysis, reporting, and day-to-day work — with sound judgment about where AI adds value and where it does not. - Experience with Generative Engine Optimization (GEO) tools (e.g. Profound, ScrunchAI, Writesonic) — including tracking and optimizing content visibility in AI-powered tools and LLMs. - Proven track record assuming ownership, moving quickly to implement ideas, and delivering results and in a fast-paced online environment. - Excellent verbal and written communication skills. - Excellent story judgment and interest in storytelling. - Innate curiosity and ability to take ownership of projects and work independently. Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits . USA, NY, New York - 127,900.00 - 179,600.00 USD annually