Personal Systems Communications Support

Personal Systems Communications Support Description - Job Summary • This role is responsible for planning, executing, and evaluating product PR/AR programs to contribute to the product's strategic plans, and ensuring that display programs meet the customer's needs. The role maintains relationships with media, analysts and industry leaders, and suggests ways to improve customers' experience while using the products by leveraging the information on latest online media trends. The role also provides media training for executive and sales leadership. Responsibilities • Plans, executes, and measures PR/AR programs and tactics aimed at raising understanding and credibility of the organization's offerings. • Contributes to the development of a strategic plans, reviews market analysis, plans campaigns to address customer needs, and determines the most effective way to reach target audiences. • Prepares news and launch activities, including coordinating media and analyst interviews, tours, events, generating releases, presentations and other materials as appropriate. • Cultivates and maintains relationships with key media, analysts and industry leaders (trade or local). • Provides media and spokesperson training for executive and sales leadership as needed. • Plans and coordinates communications projects/ products with internal clients, external vendors, partners and consultants, and maintains long-term relationships with productive agency partnerships. • Drives projects from conception to completion, bringing strong organizational skills, attention to detail and ability to manage budgets, deliverables and deadlines. • Stays up to date with online media technology, internet affiliate marketing and social network marketing to make recommendations on improving customer experience and business investment on digital content marketing. • Develops an advanced strategic understanding of the marketing product family and services methodologies to apply within customer engagements. • Collaborates with the product teams to be the voice of the customers and ensure that the platform and display programs meet customers' needs. Education & Experience Recommended • Four-year or Graduate Degree in Marketing, Business, Communications, or any other related discipline or commensurate work experience or demonstrated competence. • Typically has 4-7 years of work experience, preferably in content creation, social media management, product launch, PR, or a related field or an advanced degree with 3-5 years of work experience. Preferred Certifications NA Knowledge & Skills • Agile Methodology • Analytics • Business Development • Business Strategies • Business To Business • Customer Relationship Management • Data Analysis • Digital Marketing • Go-to-Market Strategy • Key Performance Indicators (KPIs) • Market Research • Marketing • Marketing Strategies • New Product Development • Product Management • Product Marketing • Product Strategy • Project Management • Thought Leadership • Value Propositions Cross-Org Skills • Effective Communication • Results Orientation • Learning Agility • Digital Fluency • Customer Centricity Impact & Scope • Impacts multiple teams and may act as a team or project leader, providing direction to team activities and facilitating information validation and the team decision-making process. Complexity • Responds to moderately complex issues within established guidelines. Disclaimer • This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management. The pay range for this role is $100,000 to $130,000 USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only). Pay varies by work location, job-related knowledge, skills, and experience. Benefits: HP offers a comprehensive benefits package for this position, including: * Health insurance * Dental insurance * Vision insurance * Long term/short term disability insurance * Employee assistance program * Flexible spending account * Life insurance * Generous time off policies, including; * 4-12 weeks fully paid parental leave based on tenure * 11 paid holidays * Additional flexible paid vacation and sick leave (US benefits overview [https://hpbenefits.ce.alight.com/]) The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law. Job - Corporate Affairs Schedule - Full time Shift - No shift premium (United States of America) Travel - 25% Relocation - No Equal Opportunity Employer (EEO) - HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s). Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence. For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “ Know Your Rights: Workplace Discrimination is Illegal "