Digital Marketing Operations Manager (Diagnostics)

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters. The Position The Global Digital Hub has been established within Roche Services & Solutions Center in Budapest. Our main purpose is to strengthen the digital capabilities of Roche globally by supporting central initiatives with Social Media Management, Brand Support, Digital Publishing Services, Marketing Automation, Copywriting and Creative Design. As a Digital Marketing Operations Manager within our Global Digital Hub, you will drive operational excellence by executing end-to-end digital marketing initiatives across global markets and affiliates. Operating with high independence and accountability, you will collaborate with cross-functional teams to deliver impactful, consistent, and quality-driven digital experiences. The Opportunity : Execute Global Campaigns: Manage and coordinate global and local digital marketing execution services, including campaign setup, workflows, updates, and delivery across digital channels. Produce & Adapt Assets: Create, format, and maintain visual and written digital assets using global brand templates, guidelines, and quality standards. Manage Multi-Channel Deliverables: Oversee email deployments, marketing automation workflows, website content updates, metadata tagging, and social media execution. Drive Service Excellence: Manage incoming requests through service management tools and direct stakeholder communication, ensuring timely delivery and transparent status tracking. Ensure Quality & Compliance: Perform rigorous quality assurance checks on all assets to guarantee accuracy, brand alignment, and regulatory compliance before release. Optimize Operational Processes: Identify execution bottlenecks, troubleshoot operational issues, root-cause recurring challenges, and contribute to continuous service improvements. Collaborate Globally: Partner with distributed teams, affiliates, and stakeholders worldwide to foster a supportive, collaborative, and high-performing team culture. Who You Are: You are an organized, detail-oriented digital marketing professional who thrives in a collaborative, fast-paced hub environment. You take ownership of your deliverables, enjoy solving operational puzzles, and are eager to learn new tools and digital processes. Experience: 5+ years of hands-on experience in digital marketing operations, campaign execution, content production, or a centralized shared services environment. Domain Knowledge: Demonstrable experience in multi-channel execution, including campaign management, email marketing deployment, marketing automation journeys, basic SEO/website maintenance, and reporting. Technical Aptitude: Familiarity with service management/ticketing systems, digital marketing platforms, CRM systems, and collaboration tools, with a passion for learning new platforms. Operational Discipline: Strong attention to detail, excellent organizational skills, and the ability to prioritize and execute multiple requests within structured deadlines. Communication & Education: Bachelor’s degree in Marketing, Communications, Business, Digital Systems, or equivalent practical experience, paired with strong written and verbal communication skills. In exchange we provide you with: Development opportunities: Roche is rich in learning resources. We provide constant development opportunities, free language courses & trainings, the possibility of international assignments, internal position changes and the chance to shape your own career. Excellent benefits: Competitive salary and cafeteria package, annual bonus, Private Medical Services, Employee Assistance Program, All You Can Move Sportpass, coaching / mentoring opportunity, buddy program, team buildings, holiday party. Flexibility: We also support flexibility to help you find your balance. Home office is commonly available (typically 2 office days/week on average). We create the opportunity for freedom in working, where your corporate and private life coexist in harmony. A global inclusive community, where we learn from each other. At Roche, we cooperate, debate, make decisions, celebrate successes and have fun as a team. Our leadership is very focused on people, creating a strong, inclusive culture, so you always have the chance to share your opinion. Explore what the Global Digital Hub is about. Discover the Roche Services & Solutions Center and how we work together as a truly global team! Please read the Data Privacy Notice for further information about how we handle your personal data related to the recruitment process: https://go.roche.com/dpn4candidates Who we are A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact. Let’s build a healthier future, together. Roche is an Equal Opportunity Employer.