Marketing and Commercial Specialist

Accountabilities:: Coordinate the planning and execution of marketing campaigns across social media, influencer marketing, public relations, and events, ensuring projects are delivered on time and aligned with business objectives. Manage project timelines, shared trackers, and status documentation while proactively identifying potential blockers and following up with stakeholders to keep initiatives on track. Act as the primary day-to-day contact for local marketing agencies, facilitating communication, coordinating deliverables, and ensuring effective collaboration. Coordinate the Canadian social media calendar with global creative teams and local agency partners to maintain consistency and relevance. Review global and locally developed marketing content to ensure brand alignment, cultural relevance, and authenticity for Canadian audiences. Evaluate influencer proposals and agency recommendations, providing constructive feedback and identifying opportunities before submitting recommendations for final approval. Maintain accurate marketing budget trackers, monitor spending, and ensure financial documentation is consistently updated. Manage incoming Canadian B2B enquiries, including bulk orders, commercial requests, and repeat purchases, ensuring timely and professional follow-up. Monitor marketing and commercial performance through dashboards and reporting tools, identifying trends, evaluating campaign effectiveness, and recommending improvements. Identify local marketing opportunities and contribute ideas for experiments and initiatives that strengthen brand awareness and commercial growth in Canada. Requirements: Previous experience in marketing coordination, commercial operations, campaign management, or a similar role, ideally within a fast-paced consumer brand or scale-up environment. Strong project management and organizational skills, with the ability to coordinate multiple workstreams, manage competing priorities, and consistently meet deadlines. Experience coordinating marketing campaigns across several channels, including social media, influencer marketing, PR, and events. Excellent communication and stakeholder management skills, with experience working with external agencies and cross-functional teams. Strong understanding of brand positioning and content evaluation, including the ability to identify opportunities to adapt messaging and creative assets to local audiences. Familiarity with the Canadian market and an understanding of local consumer preferences, cultural nuances, and marketing trends. Comfortable working with dashboards, performance reports, and data analysis tools to identify trends and translate insights into actionable recommendations. Experience managing budgets, tracking marketing expenditure, and maintaining accurate financial records. Strong attention to detail and a proactive approach to identifying issues, following up on deliverables, and maintaining operational efficiency. Ability to work independently, exercise sound judgment, and adapt quickly to changing priorities in a growing business. A collaborative, resourceful, and solution-oriented mindset, combined with enthusiasm for contributing to a purpose-driven organization. Genuine interest in sustainability, social impact, and initiatives that improve access to essential resources is highly valued. Benefits: Competitive, market-informed compensation. Healthcare support and contributions toward employee well-being. Generous paid leave and vacation allowances. Tailored learning and professional development opportunities. Access to free products, including complimentary toilet paper. Opportunity to work within a certified B Corporation committed to social and environmental responsibility. Meaningful opportunity to contribute to global clean water and sanitation initiatives. Collaborative international working environment with teams across multiple countries. Opportunity to help establish and grow a brand's presence in the Canadian market. Inclusive workplace culture that values diverse backgrounds, perspectives, and experiences.